2013 Brass Ring Awards Presented at IAAPA Attractions Expo

Nov 21, 2013 Joe Kleiman Uncategorized Comments Off on 2013 Brass Ring Awards Presented at IAAPA Attractions Expo

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Orlando, FL, USA — IAAPA Attractions Expo (November 20, 2013) — With attendees from across the attractions industry present, IAAPA honored this year’s best and brightest initiatives today during the Brass Ring Awards, held in The IAAPA Theater Presented by The Wanda Group.

This prestigious awards program honors attractions from around the world for their achievements in marketing, live entertainment, food and beverage, human resources, retail, and family entertainment center operation. The winners are:

MARKETING EXCELLENCE

Television Commercial

Class 1: Spokane Riverfront Park, Spokane, Washington, USA

Class 2: St. Louis Zoo, St. Louis, ­Missouri, USA

Class 3: Six Flags Hurricane Harbor – Arlington, Arlington, Texas, USA

Class 4: Silver Dollar City, Branson, ­Missouri, USA

Radio Commercial

Class 1: Santa’s Village Azoosment Park, East Dundee, Illinois, USA

Class 2: Columbus Zoo and Aquarium, Columbus, Ohio, USA

Class 3: Wet ‘n Wild Brazil, Sao Paulo, Brazil

Class 4: Silver Dollar City, Branson, ­Missouri, USA

Public Relations Programming

Class 1: Scene75 Entertainment Center, Dayton, Ohio, USA

Class 2: Cleveland Metroparks Zoo, Cleveland, Ohio, USA

Class 3: Luna Park at Coney Island, Brooklyn, New York, USA

Class 4: Six Flags Great America, Gurnee, Illinois, USA

Social Media Campaign

Calgary Stampede, Calgary, Alberta, Canada

Outdoor Advertising

Xel-Ha, Cancun, Mexico

Integrated Marketing Campaign

San Diego Zoo, San Diego, California, USA

Digital Marketing

Ocean Park Hong Kong, Aberdeen,
Hong Kong

LIVE ENTERTAINMENT EXCELLENCE

The Heart Beat Award

The Passion, The Holy Land Experience, Orlando, Florida, USA

The Spirit Award

Lau Sui Kan, Ocean Park Hong Kong, Aberdeen, Hong Kong

Best Atmosphere/Street Show Performance Act

“Cocoa Rhythm Factory,” Hersheypark, Hershey, Pennsylvania, USA

Best Live “Edutainment Show”

“The Ed-ZOO-cation Team,” Hersheypark, Hershey, Pennsylvania, USA

Best Sports Show

“Pirate Hunters: A Stunt Show Journey,” Six Flags America, Upper Marlboro, Maryland, USA

Best Female Performer

Kristina Hanford, Six Flags Fiesta Texas, San Antonio, Texas, USA

Best Male Performer

Garyon Judon, Six Flags Fiesta Texas, San Antonio, Texas, USA

Best Overall Production: Budget of $25,000 or Less

“The Four Women Who Loved Jesus,” Holy Land Experience, Orlando, Florida, USA

Best Overall Production: Budget of $25,001 – $50,000

“Waterloo,” Europa-Park, Rust, Baden, Germany

Best Overall Production: Budget of $50,001 – $100,000

“Love at First Fright,” Six Flags Great America, Gurnee, Illinois, USA

Best Overall Production: Budget of $100,001 – $200,000

“Supr’ice – Going on Vacation,” Europa-Park, Rust, Baden, Germany

Best Overall Production: Budget of $200,001 – $400,000

“Cirque Ambiente,” Canada’s Wonderland, Vaughn, Ontario, Canada

Best Overall Production: Budget of $400,001 – $700,000

“Aqua Bella,” Dolfinarium Harderwijk, Harderwijk, The Netherlands

Best Overall Production: Budget of $700,001- $1,000,000

“The Royal Theatre Presents Tangled,” Disneyland, Anaheim, California, USA

Best Overall Production: Budget of $1,000,001 or More

“Universal Rainbow Circus,” Universal Studios Japan, Osaka, Japan

FOOD AND BEVERAGE EXCELLENCE

Best Innovation in Food and Beverage

Be Our Guest Restaurant, Walt Disney Parks and Resorts, Lake Buena Vista, Florida, USA

Best New Menu Item

Red Velvet Funnel Cake, Silver Dollar City, Branson, Missouri, USA

HUMAN RESOURCES EXCELLENCE

Best Innovation in a Training Program – More Than 1 Million Attendance

Universal Orlando Resort, Orlando, Florida, USA

Best Innovation in a Training Program – Less Than 1 Million Attendance

Wild Wadi Water Park, Dubai, United Arab Emirates

Best Employee Reward and Recognition Program – More Than 1 Million Attendance

Atlantis, the Palm, Dubai, United Arab Emirates

Best Employee Reward and Recognition Program – Less Than 1 Million Attendance

Yas Waterworld Abu Dhabi, Abu Dhabi, United Arab Emirates

RETAIL EXCELLENCE

Soft Good – More Than 1 Million Attendance

Ngong Ping 360 Limited, Lantau Island, Hong Kong

Soft Good – Less Than 1 Million Attendance

Luna Park Sydney, Sydney, Australia

Hard Good – More Than 1 Million Attendance

Disney Theme Park Merchandise, Lake Buena Vista, Florida, USA

Hard Good – Less Than 1 Million Attendance

Shop Shop Park Store (at Beach Park), Aquiraz, Brazil

Visual Display – More Than 1 Million Attendance

Disney Theme Park Merchandise, Lake Buena Vista, Florida, USA

Visual Display – Less Than 1 Million Attendance

Holy Land Experience, Orlando, Florida, USA

Judges Choice Award

“Princess Magic Mirror,” Disney Theme Park Merchandise, Lake Buena Vista, Florida, USA

TOP FAMILY ENTERTAINMENT CENTERS (FEC)

North America

Austin’s Park N Pizza, USA

International

Neverland Europa, Argentina

www.iaapa.org

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