Roberta Perry, Pat MacKay, Christine Kerr, and Ann Hathaway Co-Chairs of 2015 TEA Summit

Feb 23, 2015 Joe Kleiman Business, Events, News, People, Theme Parks 0

Burbank, CA, USA — Themed entertainment industry leaders Roberta Perry of ETI, Pat MacKay of Ones&ZerosMedia, Christine Kerr of BaAM Productions and Ann Hathaway are co-chairs of the 2015 TEA Summit, hosted March 19-20 by the Themed Entertainment Association (TEA) – the global alliance for the makers of compelling places and experiences. The TEA Summit March is held at Disneyland Resort, Anaheim Calif., USA, and followed on March 21 by the annual Thea Awards Gala.

“Our goal for TEA Summit Day One (March 19) is to present the kind of information that should be considered as part of the project development process. We’d like attendees to leave prepared and inspired to start their next themed entertainment project. There’s a great deal of potential appeal to owner operators.”

— Christine Kerr, TEA Summit co-chair

“Thea Case Studies Day (March 20) is filled with fabulous ways the presenters faced challenges in realizing some of the best recent themed entertainment projects around the world – and how they solved them with the time and money at their disposal. There’s so much to learn from each team’s strategic and creative process.”

— Pat MacKay, Thea Case Studies Day co-chair

Scroll down to see bios of the Summit co-chairs.

More details on the 2015 TEA Summit & Thea Awards

TEA Summit Day One (March 19) addresses business issues and trends in the visitor attractions industry. TICKETS Program details
Thea Case Studies Day (March 20) showcases the Thea Awards recipients being honored the following evening at the Thea Awards Gala. TICKETS Program details

CHRISTINE KERR

Vice President, BaAM Productions, immediate past president of TEA

Summit Day One co-chair

Christine has been involved in the development and operation of world-class theme parks, attractions, events and exhibits in Canada, the US and Europe for 25+ years. She held senior management roles at Canada’s Wonderland and the CN Tower, and was Director of Operations for the LEGO Company. At BaAM Productions she leads design and production teams in developing event, museum and attraction projects for clients throughout North America. She has served on the Board of Directors for the Royal Botanical Gardens in Hamilton/Burlington, Board of the Oakville Centre for the Performing Arts, and the Cultural Advisory Committee for the Town of Oakville.

ANN HATHAWAY

Summit Day One co-chair

Ann earned her BA in Theatre and an MBA from Pepperdine. She started her career at Livent, working on stage productions including the U.S. Premiere of Ragtime – The Musical and Show Boat in London. She has 6 years’ experience with DreamWorks Animation in Consumer Products where she helped establish their Theme Parks and Location Based Entertainment Division by managing IP and brand involvement in attractions, Location Based Entertainment programs, marketing, and merchandise. Ann spent 2 ½ years as Director of Projects at Mousetrappe / Arc Thematic overseeing aspects of Business Development and Account Management and is on the TEA’s International Board of Directors. Contact Ann by email

ROBERTA PERRY

VP Business Development, Edwards Technologies, Inc. (ETI ) & Fresh Juice Global (FJG)

Thea Case Studies Day co-chair

Roberta has worked with such global brands as Universal Studios, Universal City Walk, 20th Century Fox, Cirque du Soleil, US Navy, Coca-Cola, Dick Clark American Bandstand Restaurants and Driscoll Berries. She is a past president of the TEA, and has served as chair of the International Nightclub and Bar Association, on the Board of the National Restaurant Association Marketing Executives Group and NFL Sunday Ticket Advisory Board. Business events where she has been a speaker include IAAPA, ULI, Themed Restaurants, Entertainment Retail, Leisure Expo, TiLE, World Gaming Congress, Nightclub & Bar conferences and POPAI (Global Association for Marketing at Retail) which honored her with the 2015 “Andrea Martin Volunteer of the Year Award.”

PAT MACKAY

Ones&ZerosMedia, 2015 recipient of the TEA Distinguished Service Award

Thea Case Studies Day co-chair

Pat MacKay was founder of the publishing entity that produced TCI and Lighting Dimensions (now Live Design), and the LDI trade show. She immediately recognized and acted on mutual interests between her group and TEA, upon TEA’s founding in 1991. Her activities included organizing workshops and events such as Themed Entertainment Weekends and Women in Technology meetings that helped focus attention on key issues and trends, and foster industry leadership. In the 1990s, she joined the Thea Awards Committee and served almost continuously through 2014. In 2012 she became a co-chair of the annual TEA Summit conference.