|Young visitors have an entertaining shopping experience that teaches about making eco-friendly choices at the supermarket inside the “Eco Challenge” exhibit at Discovery Science Center, Santa Ana|
|Golden Gate Bridge Pavilion image: Golden Gate National Parks Conservancy|
For two new visitor centers in San Francisco, Lands End Lookout and the Golden Gate Bridge Pavilion, both run by the Golden Gate National Parks Conservancy, Cinnabar fabricated the exhibit/retail elements of the public experiences, for the design firm Macchiatto. The experiential nature of the displays and the collaborative production process both departed from traditional models, as Jeremy Regenbogen of Macchiato describes. “While most visitor centers make a clear distinction between interpretive and retail spaces, we took a new approach. The client (Golden Gate National Parks Conservancy) creates unique products with true interpretive value, not the knickknacks commonly found in visitor centers. Early in the planning process, we decided to fully integrate interpretive and retail moments for both projects. The synergy between an interpretive product and an accompanying exhibit panel can be quite strong, especially when the visitor brings a product home and the interpretation carries on for them eternally.
|Exhibits produced by Cinnabar for the Kimball Natural History Museum at the California Academy of Sciences, San Francisco|
|Race to Recycle is part of the “Eco Challenge” exhibit at Discovery Science Center. Working on this project sparked heavy discussion on the shop floor at Cinnabar about how best to recycle individual plastic cream containers.|
|Cinnabar joined forces with design firm C&G Partners and JPL to reimagine the exhibits at Pasadena’s Jet Propulsion Laboratory von Karman Visitor Center.|
|In 2010, Cinnabar worked with the design from Muniz/McNeil and the Autry National Center of the American West on the traveling exhibit “Home Lands: How Women Made the West.”|
At California’s Discovery Science Center (DSC) in Santa Ana, Cinnabar produced “Eco Challenge,” a participatory attraction/exhibit that caters to a wide range of age groups. The exhibit had been first envisioned as targeting middle schoolers, but Cinnabar’s research showed that the visitor demographic could extend to younger groups as well. This resulted in one immediate change: the “Discovery Market,” a life-size recreation of a grocery store, complete with computer-enhanced shopping carts, ended up with carts of two differing heights, so that younger and shorter visitors could also participate fully.
|Jonathan Katz, Cinnabar CEO|
• Schedule Compression and Fast-Track Methodology.Building scenery and special effects for broadcast and film taught the company how to produce complex projects within tight deadlines, without compromising quality.
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