Caesars Entertainment Partnering with Gansevoort Hotel Group to Transform Bill’s Gamblin’ Hall into Boutique “Lifestyle” Hotel on Vegas Strip

Mar 18, 2013 Joe Kleiman Attractions, News 0

Las Vegas, NV, USA (March 18, 2013) /PRNewswire/ — Caesars Entertainment Corporation announced today the collaboration with New York-based luxury hotel brand Gansevoort Hotel Group and nightlife impresarioVictor Drai to launch a never before seen Las Vegas experience creating an intimate urban resort at the location of Bill’s Gamblin’ Hall & Saloon. At the heart of the Strip on the prime corner of Las Vegas Blvd. and Flamingo Road, Gansevoort Las Vegas is planned to open in early 2014.

As the only standalone boutique resort, perfectly situated at the center of the Strip, Gansevoort Las Vegas’ exceptionally high standard of style and service will redefine the boutique hotel experience. Glitterati and everyday guests alike will receive the ultimate in VIP treatment and unique social experiences.

Gansevoort Las Vegas will be the fourth installment of the luxury hospitality brand following the recent success of Gansevoort Park Avenue in New York. Following a $185 million renovation, Gansevoort’s iconic style will completely reimagine the hotel experience in Las Vegas, creating the only intimate property among the Strip’s towering skyscrapers. Gansevoort Las Vegas will feature 188 Parisian apartment-style guest rooms including 19 suites, designed by Tandem Las Vegas. An intimate lobby space will welcome guests upon arrival, with a redesigned lobby bar, ultra-lounge, retail outlets, and 40,000 square-foot casino providing a unique upscale energy. A destination restaurant overlooking the Strip will round out the guest experience.

“We are confident that the Gansevoort Las Vegas will be unlike anything that exists in Las Vegas today,” said Michael Achenbaum, founder and president, Gansevoort Hotel Group.

Gansevoort Las Vegas will also feature another first for Las Vegas – the creation of Drai’s Beach Club and Nightclub, Victor Drai’s reinvention of Las Vegas nightlife featuring a 65,000 square-foot indoor/outdoor nightclub and rooftop pool experience. Drai’s Beach Club and Nightclub will be one of the most sought after dayclub/nightclub spaces in the city, boasting breathtaking panoramic views high above the Las Vegas Strip. The legendary After Hours by Drai will also return in the same location with its discrete underground and intimate vibe, offering its dedicated club goers an all new experience.

“Drai’s After Hours has been a staple of Las Vegas nightlife for the past 15 years,” said Victor Drai, creator and founder of the legendary nightclub. “Drai’s set a new standard for the late night entertainment experience in Las Vegas and I’ve successfully raised the bar for that experience with each new venue I’ve launched. I’m thrilled to have the opportunity to once again re-invent and re-invigorate the nightlife scene right where it all began 15 years ago. Drai’s Beach Club and Nightclub, set atop the renovated Gansevoort Las Vegas, will be unlike any other club venue in the world. I’m looking forward to entertaining guests in this beautiful rooftop venue as well as re-introducing After Hours by Drai to the resort.”

“Gansevoort Las Vegas will be a completely unique upscale lifestyle experience in Las Vegas,” said Tariq Shaukat, executive vice president and chief marketing officer Caesars Entertainment. “It will set a new standard of fun and modern luxury which only Gansevoort Hotel Group, Victor Drai, and Caesars Entertainment can create. We are confident that Gansevoort Las Vegas will be one of the most exciting destinations in Las Vegas when it opens in 2014.”

Gansevoort Las Vegas, combined with the nearby open-air retail, dining and entertainment complex The LINQ, opening in late 2013, will transform the heart of the Strip into the heart of Las Vegas entertainment. The renovated resort is anticipating employing more than 1,000 people.

www.caesars.com