Digital Puppetry from Jim Henson’s Creature Shop Contributes to Interactive 4D Movie Experience at Hershey’s Chocolate World

May 20, 2013 Joe Kleiman Attractions, News, Technology & Media Comments Off on Digital Puppetry from Jim Henson’s Creature Shop Contributes to Interactive 4D Movie Experience at Hershey’s Chocolate World

Hershey, PA, USA — The Hershey’s Chocolate World Attraction is excited to announce that a new 4D Show opened on May 4. As the first and only show of its kind, The Hershey’s Great Chocolate Factory Mystery in 4D features groundbreaking digital technology from Jim Henson’s Creature Shop and the largest year-round team of digital puppeteers in the world. The new show also offers a unique real-time experience with over 100 possible outcomes, as the audience determines the direction of the story through live participation.

The Hershey Company developed the new experience over a period of two years, working with the Oscar award-winning character and effects company, Jim Henson’s Creature Shop, and Ty Granaroli of Granaroli Design & Entertainment to bring the show to life. The Henson Digital Puppetry Studio is a proprietary technology that allows the company’s world-renowned puppeteers to perform animated characters in real-time, which creates an unparalleled level of spontaneity and interaction between the audience and Hershey characters.

“With iconic characters, state-of-the-art technology, and a real-time 4D experience, the new show is unmatched anywhere else in the world,” said Amy Hahn, Vice President and General Manager of The Global Hershey Experience.

Hershey’s Great Chocolate Factory Mystery in 4D allows audience members to help their favorite characters, Hershey, Reese and Kiss, as they embark on a mysterious adventure in Hershey’s Chocolate Factory. “The cool thing about the new experience is that the audience is really the fourth star of the show,” said Reese. “The fate of chocolate is in their hands.”

To watch the show trailer and meet the sweet stars, visit Facebook.com/HersheysChocolateWorld.

4D, hershey's chcolate world, interactive technology, new attractions for 2013

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