Milan, Italy — The official mascot of Expo Milano 2015 will be sketched by Disney Italia. The news has been announced in New York by Expo Milano 2015 CEO Giuseppe Sala during his mission in the US.
The famous American company, leader in the media, show business and entertainment sectors, has won the tender notice for the development, the promotion and the commercialization of Universal Exposition’s Intellectual Property.
The character that has been created by The Walt Disney Company Italia for Expo Milano 2015 will become the first ambassador of 2015 event in the world. It will be reproduced and differentiated in various typologies of merchandising products and will represent the cheerful and funny face – in a perfect Disney style – of the Universal Exposition’s theme “Feeding the Planet, Energy for Life”.
“Disney Italia – has explained Expo Milano 2015 CEO Giuseppe Sala – has won a very interesting tender notice, to which many important companies, among the leaders in the entertainment world, have participated in. The design of the Universal Exposition’s mascot needs an original creativity’s effort and an incredible communicative capacity. I would like to thank Disney Italia for the hard work and the crucial contribute to Universal Exposition success, thanks to the character designed. With a strong experience in the entertainment sector, Disney Italia has presented a very impressive proposal, which will certainly win Expo Milano 2015 visitors love”.
The Expo Milano 2015 official mascot will be presented in the following weeks, during a dedicated event.
Comments Off on AOA selected by ENR as one of 100 top construction management/project management firms
Comments Off on Midwestern magic
Comments Off on TEA and AECOM release 2019 Theme Index and Museum Index, Disney and Louvre remain in top slots
Comments Off on Attraction closures and re-openings
Mar 03, 2021 Comments Off on UAE and Israel relations stand to benefit Middle East tourism and Dubai Expo 2020
Mar 03, 2021 Comments Off on Wärtsilä divests its entertainment division
Mar 03, 2021 Comments Off on San Diego Zoo Global evolves into San Diego Zoo Wildlife Alliance
Mar 01, 2021 Comments Off on LEGOLAND Florida Resort to open separately ticketed Peppa Pig theme park
Feb 16, 2021 Comments Off on Eleventh Hour seeks Technical Proposal Writer/Manager for entertainment company clientThe position is ideal for a technical proposal writer who...
Feb 16, 2021 Comments Off on Little Canada seeks Visual Arts SpecialistLittle Canada is a highly detailed and animated journey...
Feb 15, 2021 Comments Off on Scenario seeks LA-based safety managerThe main office/shop located in San Fernando with various...
Feb 10, 2021 Comments Off on Steelman Partners and Gensler designing 75 hectare resort near Angkor WatThe initial phase is expected to be completed by 2025 at an...
Feb 03, 2021 Comments Off on Walt Disney Imagineering seeks Business Planning and Operations ExecutiveThe Director will lead financial planning and tracking and...