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Electric Car Press Conference at Universal Studios references Back to the Future ride

UNIVERSAL CITY, Calif., USA — Group to announce plan today to accelerate readiness for plug-in hybrid and battery-powered cars in California by 2020, at the site where Back to the Future’s electric car was first introduced 25 years ago.

LOCATION
Universal Studios Hollywood
100 Universal City Plaza
Universal City, CA 91608
TIME/DATE
9:45 AM PST / Monday, December 13, 2010
WHO
Ed Begley, Jr., Actor and Activist
Mary Nichols, Chairman, California Air Resources Board
Ted Craver, Chairman, President and CEO of Edison International
Bonnie Lowenthal, Assemblymember, California State Assembly
Tracy Woodard, Director, Nissan North America
Jonathan Reed, CEO, North America ECOtality
Diane Wittenberg, Executive Director and Chairman, Plug-in Electric Vehicle Collaborative
Trisha Murakawa, Board Member, American Lung Association in California
PLANNING
Immediately following the press conference, plug-in vehicles
and charging infrastructure will be available exclusively for credentialed media for ride/drive and photo opportunities.
PRESS
Enter Universal Studios Blvd. off the 101 Freeway or Universal Hollywood
PARKING
Drive off Lankershim Blvd. Proceed to Preferred Parking near the Universal Globe at theme park’s main entrance.

About the California Plug-in Electric Vehicle Collaborative

The California Plug-In Electric Vehicle Collaborative endorses a systematic, customer-focused approach to creatively overcome challenges in this new California marketplace where consumers enthusiastically adopt clean, cutting-edge technologies. Go to http://www.pevcollaborative.org/ for more information, and a full list of members.

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Judith Rubin
Judith Rubin ([email protected]) is a leading journalist, publicist, strategist, blogger, content marketing specialist and connector in the international attractions industry. She excels at writing about all aspects of design and technical design, production and project management. Areas of special interest include AV integration and show control, lighting design and acoustics, specialty cinema, digital video and world’s fairs. Judith has ties to numerous industry organizations. From 2005-2020 she ran communications, publications and social media for the Themed Entertainment Association (TEA). In 2013, she was honored with the TEA Service Award. She was development director of IMERSA, and co-chair of the 2014 IMERSA Summit. She was publicist for the Large Format Cinema Association in the 1990s, now part of the Giant Screen Cinema Association (GSCA) and has also contributed to the publications of PLASA, IAAPA and the International Planetarium Society. Already making her mark as a magazine and book editor, Judith joined World’s Fair magazine in 1987, which introduced her to the attractions industry. Launching as a freelancer in the mid 1990s she has contributed to dozens of publications and media outlets including Funworld, Lighting&Sound America, Sound & Communications, Urban Land, The Raconteur and The Planetarian. She joined InPark in 2010. Judith earned a Bachelor of Fine Arts from Pratt Institute. She has lived in New York City and the San Francisco Bay Area, and now makes her home in Saint Louis, where she is active in the local arts and theater community.

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