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Electrosonic Provides AV Systems to North Carolina Museum of Natural Sciences’ New Nature Research Center

Los Angeles, CA, USA (5 Sept, 2012) — The Nature Research Center (NRC) wing of the North Carolina Museum of Natural Sciences dazzled visitors at its recent opening with its array of unique interactive exhibits and experiences featuring audio-visual systems by Electrosonic.

The Raleigh-based museum is the largest of its kind in the southeast. Its new, 80,000-square-foot Nature Research Center offers state-of-the-art labs, research opportunities, interactive exhibits and live presentations designed to make science a tangible and fun experience that helps visitors understand the practical applications of science in their everyday lives. Small Design Firm was charged with designing the interactives; Batwin & Robin Productions was the content producer.

Electrosonic’s design consulting team was involved throughout the project from the concept to the grand opening. “We represented the client’s interests making sure that the approach, the systems’ look and feel, and the integration all came together as planned,” says Yiannis Cabolis, Electrosonic design consultant. “Over the course of five years on the job, there were many changes in the AV world, and the systems themselves evolved. We interfaced with manufacturers and strategic partners to get a good picture of what we could expect to see by installation time.” Cabolis also worked closely with exhibit designer Andrew Merriell & Associates and lead designer Rebecca Shreckengast.

During the course of the extensive build, the most challenging aspect for Electrosonic proved to be the SECU Daily Planet, a globe-shaped structure cantilevered onto the building and spanning the three-story wing. The Daily Planet is an immersive multimedia theater with a 40×40-foot high-definition screen, which offers a massive visual canvas to visitors on all three floors. In its Ambient mode, it presents spectacular scenes from nature through a variety of pre-recorded video content and random imagery. In its Presentation mode, it serves as a backdrop to scientists making daily live presentations on topics as diverse as excavating dinosaur fossils, tracking baboons in Kenya or exploring beyond the solar system.

Electrosonic supplied six Christie WU12K-M series 3-chip DLP digital projectors for maximum brightness and resolution on the Daily Planet’s 40×40-foot HD screen. Four of the projectors provide the blend for the bottom and middle of the screen and two for the upper portion. Four Barco DL3 moving digital light engines paint images on the bands of the screens located between the three floors. All of the projectors operate in Ambient and Presentation modes; Batwin & Robin Productions created the Ambient content.

Four Delta high-resolution uncompressed media servers from 7thSense Design, which were specifically configured for the project, feed the projectors, TV/radio outputs and preview/confidence monitors. The media servers also handle all warping, blending and color balancing. A multi-channel Medialon CobraNet-enabled server, which uses CobraNet-enabled speakers for DSP and delivery, handles audio.

Electrosonic also provided streaming computers to the equipment room and the operator’s control kiosk in the Daily Planet. These computers and a laptop input from the speaker’s podium are routed through live inputs of the Delta servers to the Daily Planet’s main screen in a pre-determined Presentation mode window. The window features one to three occurrences of the same information tiled with a common background to the big screen.

In addition to meeting the AV needs of the Daily Planet theater, Electrosonic furnished AV solutions for 55 innovative experiential media exhibits in the NRC wing, including “magic tables” for specimen identification via RF tags; visitor-veterinary lab observations; a salt-water tank with touch-activated information; and a weather prediction station with live international links.

Among the principal equipment supplied by Electrosonic for these exhibits were projectiondesign and High End Systems projectors; I-Tech touchscreens; Medialon Manager show control; Innovox, Renkus-Heinz and JBL speakers; QSC and Stewart Audio amps; and Peavey audio processing.

David Weiner Design was the lighting designer for the NRC. At Electrosonic, Gary Barnes was the project manager, Carl Hartzler the project engineer, Yiannis Cabolis the design consultant and Les Hill the sales person.

www.electrosonic.com

Joe Kleiman
Joe Kleimanhttp://wwww.themedreality.com
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, ThemedReality.com takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

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