Global Experience Specialists (GES), a leader in exhibition, event and retail marketing services announced today the appointment of Jeffrey Wyatt as Vice President of Business Development for GES’s Entertainment division. Mr. Wyatt will report to Eddie Newquist, executive vice president and chief creative officer of GES, and will focus on business development of GES’ international and domestic traveling exhibitions for museums, science centers, theme parks, zoos and other destination entertainment centers.
“We are beyond thrilled to welcome Jeff to the GES Entertainment team. His wealth of experience and knowledge of the touring exhibition and entertainment marketing industry will make him a valuable addition to our team” says Eddie Newquist, EVP and CCO, GES.
Mr. Wyatt brings over twenty years of experience in the creation, operation, sales and marketing of attractions, events and exhibitions for the entertainment and museum industry.
Prior to joining GES, Mr. Wyatt was VP of Production at Arts & Exhibitions International, a subsidiary of AEG, where he oversaw the creation and operations of blockbuster exhibitions including King Tut. Prior to this, he held senior management positions at Clear Channel Exhibitions, Universal Studios and Iwerks. He brings expertise in production, operation, sales and marketing of attractions, events and exhibitions in both the entertainment and museum fields.
Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI) company, is a leading marketing agency that produces exhibitions, events, exhibits and retail environments. GES provides a wide range of services, including turn‐key official show services, cutting‐edge creative and design, marketing and measurement services—all with an unrivaled global reach. GES partners with leading shows and brands, including the International CES, Spring Fair Birmingham, International Woodworking Fair, CONEXPO‐CON/AGG and IFPE, Bell Helicopter, Genzyme, L’Oreal, Warner Bros., and Simon Property Group. GES’ National ServicenterSM has been recognized with certification under the J.D. Power and Associates Certified Call Center ProgramSM for the past four years, and for the third year in a row, Ad Age has named GES as one of the “World’s 50 Largest Agency Companies.” For more information, visit ges.com or the GES blog at defyingconvention.ges.com.