Thursday, March 28, 2024

New Details On The Marvel Experience and First Look at Dome

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Los Angeles, CA, USA (January 9, 2014) — Today, Hero Ventures released a first-look rendering of the highly anticipated design of The Marvel Experience domed complex set to tour the country in 2014.

Canvassing a 2-acre footprint of more than 80,000 square feet, this state-of-the-art, custom built multi-Dome complex will represent the first time a venue of this type, size and scope will be utilized for a mobile tour. From the outside, The MarvelExperience resembles a temporary S.H.I.E.L.D. installation or “Mobile Command Center,” with the facility’s apex towering more than six stories high. Inside, a maze of connected Domes will lead guests through an array of interactive games and original animated short films including the first- ever traveling motion-based ride, where guests become immersed in this original adventure only found in The Marvel Experience. This unique, themed entertainment experience is scheduled to visit select US and Canadian markets for weeks at a time in each city and is designed to engage audiences through compelling family entertainment with a production value consistent with the iconic nature of the Marvel Super Heroes.

The touring experience was designed in concert with a team of industry renowned all-stars and award winners including one of the motion picture industry’s most noted concept artists, Aaron Sims, who art directed the illustration. Sims, who will also be offering up his unparalleled vision for the Tour’s character and environment animation is no stranger to the Marvel Universe. He has brought Marvel characters to life through his work on numerous feature films including, Marvel’s The Incredible Hulk, Sony’s The Amazing Spider-Man, and Fox’s X-Men: First Class. Sims is one of the Industry’s most prolific special effects artists having worked with Steven Spielberg on A.I. and War of the Worlds, Michael Bay’s Transformers and many other visually spectacular films.

The Marvel Experience and our innovative Dome environment is the future of themed entertainment. Aaron and our entire team have done a masterful job in setting the table for us with their magnificent designs and creativity for this dynamic experience,” said Rick Licht, Hero Ventures’ CEO. Executive Producer Michael Cohl added, “This Marvel experience employs new technology and new concepts that we think will make this one of the most exciting shows ever produced. It will be a truly unique experience.”

“The Domes are central to the singular story line that pulses through The Marvel Experience and are enhanced by state-of-the-art design applications and graphic elements,” said Doug Schaer, COO of Hero Ventures. “The interior will feature an exaggerated comic-style utilizing projected high-tech imagery, amazing fabricated set pieces and virtual simulations to advance the story. Our guests will be interacting directly with multiple Marvel Super Heroes, as well as members of S.H.I.E.L.D., as they take their place in the Marvel Universe”.

“We are excited to collaborate with Hero Ventures to bring our millions of Marvel fans an exciting new way to interact with and experience their favorite characters, in a never-before- seen environment,” said Marvel’s Sean Haran, Vice President of Business Development. “Hero Ventures brings a refreshing and magical approach to showcase our characters in a way that is sure to be a thrilling and unforgettable experience in a uniquely iconic venue.”

ABOUT HERO VENTURES

Hero Ventures, LLC develops and produces live entertainment experiences that delight and surprise consumers through innovative technology. The Company has brought together the best creative and business minds in animation, interactive technology and the live event space to create unparalleled productions, to share in new and unprecedented ways with audiences around the world. For more information, visit www.hero-ventures.com.

ABOUT MARVEL ENTERTAINMENT

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information, visit marvel.com.

www.themarvelexperiencetour.com

 

READ THE PROJECT’S ANNOUNCEMENT

READ INPARK’S EXCLUSIVE INTERVIEW WITH GEORGE WIKTOR OF HERO VENTURES

Joe Kleiman
Joe Kleimanhttp://wwww.themedreality.com
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, ThemedReality.com takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

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