Jul 02, 2012 Joe Kleiman Uncategorized Comments Off on Superman Soars to New Heights at Six Flags Discovery Kingdom
Six Flags Discovery Kingdom, in partnership with Warner Bros. Consumer Products and DC Entertainment, has launched SUPERMAN Ultimate Flight, featuring the tallest inversion west of the Mississippi. At 15-stories tall, this one-of-a-kind roller coaster takes riders on a maximum speed of 62 mph over two vertical rolls and two upside-down twists.
“SUPERMAN Ultimate Flight definitely pushes the envelope in the thrill category,” said Dale Kaetzel, Six Flags Discovery Kingdom park president. “Since last summer’s announcement, there has been tremendous buzz about this ride and our guests have been anticipating the debut. This ride will, no doubt, be the ‘must-experience’ attraction in Northern California.”
SUPERMAN Ultimate Flight was custom-built by ride manufacturer Premier Rides. The new ride represents the newest technologies developed by Premier, including a highly-sophisticated multi-directional magnetic launch system. As a launch coaster, 12 passengers are seated two by two in two separate coaches before propelling forward through a tunnel, taking a heartline roll inversion at the height of 150-feet, then twisting at a 180-degree dive. Midway, the ride brakes twice at unexpected intervals for cliffhanger and dramatic effects — all in under 60 seconds.
Themed to one of DC Comic’s greatest super heroes, Superman, the SUPERMAN Ultimate Flight steel coaster is vibrantly colored in Superman’s red, blue and yellow. The queue line features a series of panels showcasing Superman’s powers and attributes that include: “Strength: More powerful than a locomotive™,” and “Faster than a speeding bullet™.” The iconic Superman “S” Shield dominates the ride landscape.
As Discovery Kingdom’s first DC Comics-themed ride, the new addition is the perfect complement to the park’s unique collection of marine life, wildlife and wild rides. Thrill rides include the popular coasters, Medusa, Kong, Roar, V2 and Boomerang, and now — SUPERMAN Ultimate Flight’s addition solidifies Discovery Kingdom’s standing as Northern California’s best place to experience thrills of all kinds.
About Six Flags Entertainment Corporation
Six Flags Entertainment Corporation is the world’s largest regional theme park company with $1.0 billionin revenue and 19 parks across the United States, Mexico and Canada. For more than 50 years, Six Flags has entertained millions of families with world-class coasters, themed rides, thrilling water parks and unique attractions including up-close animal encounters, Fright Fest and Holiday in the Park. For more information, visit sixflags.com.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.
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