Crayola Experience, Crayola’s premier entertainment venue, unveiled its first animated theater show this week featuring its iconic crayon characters and introducing two never-before-seen Crayola characters.
The new attraction goes behind the scenes to show kids the colorful “chaos” of running the Crayola Experience. The larger-than-life, immersive and interactive family destination debuted the Chaos & Creativity show at its Pennsylvania, Florida and Arizona locations.
There’s a little bit of chaos and a lot of creativity in the new show, which presents two new Crayola characters: Periwinkle and Cat. Viewers get to see Crayola Experience Command Central where a new intern finds himself running the show.
Bigger, brighter and bolder than ever, the colorful adventures of Crayola Experience help kids and adults alike explore art and technology, express their creativity, and experience color in a whole new way. With venues ranging from 20,000 to 60,000 square feet, Crayola Experience engages more than 1.5 million kids and adults annually in activities inspired by and incorporating proprietary Crayola products and technologies.
Crayola went into detail with InPark Magazine regarding Crayola’s recent announcement that it is looking to develop licensing partners to license and develop new iterations of Crayola Experience and extend its location-based entertainment footprint domestically and internationally.