[quote]Increasingly we are being asked to go beyond the role of an equipment supplier and to architect, design and theme the complete simulator attraction within a venue. The new project manager position will pull all these elements together to deliver a more complete service” — Frand Kalff, commercial director at Cruden [/quote]
Amsterdam, The Netherlands — Attractions industry project management specialist, Reinder Holtkamp, has joined Cruden’s Amsterdam-based team as project manager. Cruden is the world’s leading manufacturer of professional motion simulator for the attractions industry with customers in theme parks, FECs and kart tracks around the world.
Holtkamp was previously project director at global attractions developer, Kranendonk Experience Company (KEXcom), in the Netherlands. There, he was responsible for the realisation and execution of several projects including a ‘Water & Delta Experience’ and several sports-based brand experiences for PlayStation, Crocs, Red Bull, Ice World, Port of Rotterdam and Amsterdam Airport Schiphol.
“Reinder is our first dedicated appointment from the attractions industry, and his extensive experience in concept development, planning and financial management within this sector, will be of huge benefit to the entertainment part of our racing simulator business. It also reflects the ongoing growth of customers in attractions and of their specialised requirements,” says Frank Kalff, commercial director at Cruden.