EXHIBITOR Magazine has opened up registration for its Expo 2020 Awards. The competition is open to pavilions, presentations, and pavilion elements appearing at Expo 2020 Dubai.
Judges include InPark Magazine’s world’s fair editor Jim Ogul along with Christian Lachel of BRC Imagination Arts.
Read Jim Ogul’s latest interview with Robert Clark, the United States Commissioner General of the USA Pavilion at Expo 2020 Dubai.
Expo 2020 Award winners and Honorable Mentions will be selected at the judges’ discretion. Awards may not be granted in all categories, and size parameters may be altered at the judges’ discretion. Winners will be notified in March of 2022. Winning entrants will receive a free custom trophy.
Three different deadline categories exist, each including differing fees: December 17, 2021 (early); January 7, 2022 (regular); January 28, 2022 (late). An All-Access Entry option is also available for pavilions to be considered for seven categories (Best Pavilion/Best Small Pavilion, Best Exterior Design, Best Sustainable Design, Best Activity/Interactive, Best Interpretation of Theme, Best Presentation, Best Use of Technology, Best Exhibit/Display, and Elements and Details).
Projects may be entered in multiple categories.
All pavilions that are part of Expo 2020 are eligible to enter this category, including corporate pavilions, country pavilions, theme pavilions, nongovernmental organization (NGO) pavilions, etc. Judges will consider all elements of the pavilion, from exterior design to interior design to the overall attendee experience (including any activities, interactives, presentations, etc.). All entries in the Best Pavilion category are automatically eligible for the People’s Choice Award (which will be determined via online vote).
Best Small Pavilion
Any pavilion 2,500 square meters (approximately 27,000 square feet) or fewer is eligible. Judges will consider the design of the pavilion, as well as any activities, interactives, etc. All entries in the Best Small Pavilion category are automatically eligible for the People’s Choice Award (which will be determined via online vote).
Best Exterior Design
All pavilions that are part of Expo 2020 are eligible to enter this category, including corporate pavilions, country pavilions, theme pavilions, nongovernmental organization (NGO) pavilions, etc. Judges will consider only the entries’ exterior designs, along with information regarding the inspirations behind the designs.
Best Sustainable Design
All pavilions that are part of Expo 2020 are eligible to enter this category, including corporate pavilions, country pavilions, theme pavilions, nongovernmental organization (NGO) pavilions, etc. Judges will consider how the pavilion minimizes and/or offsets its environmental impact, including such elements as eco-friendly materials, energy-efficient features, sustainability solutions, reusage plans, etc.
This category is open to any activity or interactive experience within a pavilion. Entries may include hands-on or virtual experiences where attendees interact with a staffer, a kiosk, a touchscreen or any other element within the pavilion. An interactive that employs technology is eligible for both the Best Activity/Interactive and Best Use of Technology categories. Entries may include up to three different activities/interactives per entry in this category.
Best Interpretation of Theme
Entries must explain how the pavilion and/or presentation interpreted the theme “Connecting Minds, Creating the Future” and/or related subthemes (e.g., sustainability, mobility, opportunity).
Entries can include live, multimedia or prerecorded video presentations. Judges can consider everything from the effectiveness of the presentation medium to the impact of key messaging to the memorability of the presentation as a whole (including the design of the presentation space, if applicable).
Best Use of Technology
This category is open to any application of technology within a pavilion. Entries may include anything from immersive large-scale projection to augmented-reality applications to handheld interactive devices to robotics and more. Judges will look for innovation, evaluating entries based on the uniqueness of the application and how the technology enhances the attendee experience.
This category is open to any individual exhibits and/or displays housed within an Expo 2020 pavilion, including corporate pavilions, country pavilions, theme pavilions, nongovernmental organization (NGO) pavilions, etc. Entries may include a specific segment of a pavilion, a unique room or display within a pavilion, an individual exhibit within a pavilion, etc.
Elements and Details
Entries may include any innovative elements or materials that are part of a larger exhibit or pavilion, or an individual exhibit that doesn’t function as a pavilion. Entries can include anything from a unique stairway, lounge or reception desk to an eye-catching display, light fixture, seating ensemble, presentation stage, individual segment of a pavilion. A culturally significant conference room, ceiling element, wall, etc. are also eligible. Judges will consider the aesthetics, appropriateness, and overall impact of each entry. Entrants can submit photos and textual descriptions of up to three individual elements per entry fee in this category.
People’s Choice Award/Editor’s Choice Award
All entrants in the Best Pavilion and Best Small Pavilion categories that provide appropriate photos will be eligible for the People’s Choice Award, which will be determined via online vote. All entrants will be eligible for the Editor’s Choice Award, which will be judged by the editor of EXHIBITOR Magazine.