Recap of Nov 9 Augmented Reality event from Total Immersion

Total Immersion‘s day-long tour of the world of Augmented Reality was held in Los Angeles a few weeks ago. Much of the content from that day is now online, on our blog.

Videos are available here, and pictures have been posted on our Facebook page.

From the announcement of our strategic alliance with Adobe, the launch of a breakthrough mobile commerce application that uses AR face-tracking to enable consumers to try – and buy – eyeglass frames directly from an iPhone 4, the day proved to be a significant advancement for the AR industry.

We conceived AR Immersion 2010 as a way to showcase AR’s versatility, illuminating a diverse range of applications, verticals and best practices to optimally leverage AR as a platform, whatever the app.
Along with our clients, we brought together Partners and others keenly interested in this emerging industry – to learn, to interact, and to help shape a future vision of Augmented Reality.