Kuala Lumpur, Malaysia (July 26, 2013) – Resorts World Genting, the world’s largest destination resort operator, announced today a licensing partnership with Twentieth Century Fox Consumer Products to develop its first international Twentieth Century Fox theme park. Opening in 2016, the new theme park at Resorts World Genting will fully immerse visitors in an entertainment experience featuring some of FOX’s most recognized and powerful film brands including ICE AGE, RIO, ALIEN and NIGHT AT THE MUSEUM.
Dato Lee Choong Yan, president and chief operating officer of Genting Malaysia Berhad and Jeffrey Godsick, president of Twentieth Century Fox Consumer Products participated in a signing event solidifying the partnership between Genting Malaysia Berhad and Twentieth Century Fox Consumer Products. The alliance was witnessed by Tan Sri Lim Kok Thay, chairman and chief executive officer of Genting Malaysia Berhad.
“For the first time, audiences will soon be transported into the worlds of their favorite Twentieth Century Fox properties,” said Godsick. “Brought to life by our partner Resorts World Genting, this theme park marks the launch of our global location based entertainment strategy.”
“Twentieth Century Fox is one of the world’s largest producers and distributors of entertainment content in the world,” said Tan Sri Lim. “The FOX brand is popular throughout the world because the studio has earned a reputation for quality, creativity and longevity. We’re honored to partner with Twentieth Century Fox to realize the vision of a world class integrated resort.”
The Twentieth Century Fox theme park at Resorts World Genting will feature rides and attractions based on a wide array of FOX properties including action, adventure, animation, family and sci-fi genres.
Highlights from the park will include:
- More than 25 acres of land, featuring more than 25 rides and attractions from media based rides, thrill rides, dark rides, to children’s rides and water rides
- Rides and attractions based on Twentieth Century Fox blockbuster titles like ICE AGE, RIO, LIFE OF PI, ALIEN, PREDATOR and NIGHT AT THE MUSEUM (additional film build outs to be announced)
- The Dream Parade, featuring a one-of-a-kind, animatronics parade based on all characters and titles represented at the theme park
- Retail merchandise and themed food and beverage outlets
Resort World Genting is investing more than r RM400 million (US$125 million) to develop the Twentieth Century Fox theme park. New jobs will be created, including cast members who will be trained to operate the rides and attractions, while representing the characters and stories from various FOX properties. The ultimate focus and goal: delivering a world-class customer experience.
The Genting Theme Park was opened in 1978 as Genting Amusement and Recreation Park. Today after 35 years, the outdoor theme park receives millions of visitors annually from Malaysia and all over the world. With the Twentieth Century Fox theme park targeting families and adults alike, the Resort anticipates a strong growth in visitors from both Malaysia and international arrivals, in addition from neighboring countries.
The Genting Outdoor Theme Park will be closed beginning September 1st 2013 to facilitate the construction of the Twentieth Century Fox theme park. The projected soft opening is scheduled to take place in 2016.
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