Saturday, May 18, 2024

San Diego Zoo Global seeks Chief Marketing Officer

San Diego Zoo Global is a mission-based, non-profit wildlife conservation organization with two world famous front doors where it unites its passion for wildlife, expertise in wildlife care, and conservation science to save species from the brink of extinction. Its commitment is to provide visits to the San Diego Zoo and San Diego Zoo Safari Park as opportunities to learn about and engage with best-in-class conservation work, and how that work is changing outcomes for wildlife everyday.  

The Chief Marketing Officer is responsible for overseeing the planning, development and execution of the organization’s marketing, communications, sales and licensing/sponsorship initiatives in guiding San Diego Zoo Global’s (SDZG) support of its mission and in driving engagement for the world-famous San Diego Zoo and the San Diego Zoo Safari Park. The Chief Marketing Officer oversees all areas of marketing, communications and public relations, sales, broadcast production, publication, brand equity, licensing and sponsorship. Marketing strategist bringing a broad and diverse background in innovation and brand experiences through creative processes in social media, digital marketing, search engine marketing and advertising driving towards attendance and engagement. The Chief Marketing Officer ensures the organization’s message is communicated across all channels and to targeted audiences making impactful contributions to the organization’s mission. Further develops and implements strategies across the organization to increase attendance and revenue supporting our mission. This position reports to the Chief Operating Officer.

San Diego Zoo Global is seeking an individual who is inspired to be a part of an organization that is committed to protecting wildlife around the globe. A leader to join us in our commitment to provide opportunities to learn about, engage with best-in-class conservation work, and share how that work is changing outcomes for wildlife every day through visits to the San Diego Zoo and San Diego Zoo Safari Park.


Joe Kleiman
Joe Kleiman
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

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