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SimEx-Iwerks Bring Angry Birds Experience to 4-D Theaters

Santa Clarita, CA, USA — Angry Birds debuted in 2009 as a mobile app and has been breaking records ever since. With this new theatrical release, the brand continues to increase its popularity and relevance. Your guests will instantly recognize the brand and its famous characters, feeling an immediate connection to this 4-D Experience.

“We are thrilled to distribute this global brand to our many partners around the world,” says Mike Frueh, Senior Vice President of Licensing and Distribution at SimEx-Iwerks. “With The Angry Birds Movie also premiering world-wide in May, this brand’s popularity will be at an all-time high over the next couple of years.”One of SimEx-Iwerks’ newest 4-D Experiences® is making its debut. From the world’s biggest online gaming brand, the all-new Angry Birds: The 4-D Experience promises non-stop special effects action with the zany adventures of Red, Chuck and all the bad piggies!

With highly recognizable marketing opportunities and an extensive branded merchandise selection, Angry Birds is constantly evolving and provides numerous revenue-generating opportunities.

Angry Birds: The 4-D Experience is now playing at the Indianapolis Zoo.

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