Kingswinford, UK — UK-based Simworx, a specialist supplier of media based dynamic simulation attractions, has teamed up with Cartoon Network, a leading player in the global children’s entertainment industry, to offer a host of fantastic new attractions and experiences based around Cartoon Network’s world famous TV shows.
Together, Simworx and Cartoon Network aim to create a world first range of dynamic simulation, media-based attractions solely focused on Cartoon Network’s iconic brands, such as Adventure Time. Attractions available include Immersive Tunnels, 3D/4D effects theatres, Advanced Dark Rides, RoboCoaster rides and fully themed, multi-experience attractions. All products will now be available with custom Cartoon Network content and branding, providing visitors with a truly exciting and bespoke experience based on some of the best known Cartoon Network characters and IPs.
Commenting on the partnership, Simworx Managing Director Terry Monkton said: “We are of course thrilled to be working with Cartoon Network in the creation of what will be some hugely thrilling and entertaining attractions based on their world famous cartoon characters and IPs. This is a tremendous opportunity for both parties to add further to our product and licensing portfolios and with Simworx’s continually expanding product range there is massive potential for the development of some very exciting and memorable attractions.”
Maria Rosaria Milone, Senior Director, Category Management, Cartoon Network EMEA, added: “Fan engagement with the Adventure Time brand is at an all-time high and we’re excited to be teaming up with Simworx to create these new, immersive themed entertainment experiences. This deal is a first-of-its-kind for Cartoon Network and we have every confidence that, with our amazing storylines and visual assets, Simworx will deliver on what they do best.”
Simworx is recognized as a world leader in the supply of media based dynamic simulation attractions for the worldwide entertainment, education and corporate markets. Its capabilities extend from full turnkey solutions, custom attractions, product development, manufacturing and service support, to film content and complete themed attractions. Clients also have access to a vast film library with hugely varied subject content suitable for the wide variety of venue types the company works with.