Tuesday, April 23, 2024

WhiteWater opening ERA headquarters in Munich headed by Rainer Maelzer

WhiteWater announced on Monday that they are extending their presence in Europe, Russia, and Africa (ERA) region by opening a new European headquarters in Munich, Germany.  

In close cooperation with the executives in Richmond, the new office will be focused on implementing a new strategy of locals for locals. Led by industry leader Rainer Maelzer, the expanded team will include business development managers, designers, slide path engineers, project managers, site supervisors and after-sales specialists. Boasting multiple languages and decades of industry experience, WhiteWater is now centrally located in the region and better positioned to deliver the best water parks in the world for European, Russian and African clients. 

In a future of large private operated indoor and outdoor water and theme parks, the new ERA team intends to lead the market with the most comprehensive product portfolio in the industry, creative product combinations, and unique service provided by a local team. “WhiteWater offers both the portfolio and know-how of a world market and the experience of a European player,” said Rainer Maelzer, President of WhiteWater ERA GmbH. “The opening of WhiteWater’s new office in Munich is a great demonstration to our dedication to the region; we wanted to have a local European full service company to underpin our corporate strategy of supporting locals for local.”

Continuing their presence in the Mediterranean with Executive Vice President Grant Poje remaining in Barcelona, the new office in Germany will be the sixth global location for WhiteWater. 

The creation of a new office in the ERA region is only the beginning for WhiteWater. With 2020 drawing to a close, the company is looking towards other opportunities in the region and will soon break ground on the first Endless Surf pool in Paris.

Joe Kleiman
Joe Kleimanhttp://wwww.themedreality.com
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, ThemedReality.com takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

Related Articles

Latest Articles