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At King’s Dominion in Richmond, Snoopy floats to support breast cancer research

RICHMOND, Virginia USA., July 25, 2011 /PRNewswire/ — Kings Dominion is teaming up with the Central Virginia Affiliate of Susan G. Komen for the Cure® for a four-week fundraising initiative called ‘Happiness is Finding a Cure.’ This special program will be held at the park and can be accessed online from July 25 through August 22.

Beginning July 25, guests will have the opportunity to adopt pink floating Snoopys in the ‘Splash-A-Snoopy’ raffle. Snoopys will be available either online at the park website or at the Park. Net proceeds of the raffle will go to Susan G. Komen for the Cure and the Central Virginia Affiliate. Each floating Snoopy will be tossed into the park’s International Street fountain until August 22, when one floating Snoopy will be randomly chosen for the chance to win a 2011 Honda Civic courtesy of Pohanka Honda of Fredericksburg. A limited number of Snoopys will be available.

Also during ‘Pink Days’, guests will be able to purchase special ‘Pink Days’ tickets online only at www.kingsdominion.com for $38.99 each with $1.00 from each ticket sold benefiting Susan G. Komen for the Cure. Special ‘Happiness is Finding a Cure’ t-shirts will be available for purchase at the park with a portion of the proceeds going to Komen.

“Breast cancer has touched so many lives, whether on a personal level or by knowing someone else fighting the disease,” said Pat Jones vice president and general manager of Kings Dominion. “We are thrilled to be teaming up with such an incredible organization, and I know together, we can help raise awareness and funds to find a cure.”

“The Central Virginia Affiliate of Susan G. Komen for the Cure is thrilled to be partnering with Kings Dominion to heighten breast health awareness and raise money to meet the ever-increasing needs in our local community,” explained Linda Tiller, the executive director for the Central Virginia Affiliate of Susan G. Komen for the Cure™.

To learn more about Kings Dominion Pink Days and ‘Happiness is Finding a Cure’ including official raffle rules, or the Central Virginia Affiliate of Susan G. Komen for the Cure® please visit www.kingsdominion.com.

Kings Dominion is owned and operated by Cedar Fair Entertainment Company, a publicly traded partnership that is listed for trading on The New York Stock Exchange under the symbol “FUN.” In addition to Kings Dominion, Cedar Fair owns and operates ten other amusement parks, six water parks, one indoor water park resort, and five hotels. Cedar Fair also operates the Gilroy Gardens Family Theme Park in Gilroy, Calif. under a management contract.

Judith Rubin
Judith Rubin ([email protected]) is a leading journalist, publicist, strategist, blogger, content marketing specialist and connector in the international attractions industry. She excels at writing about all aspects of design and technical design, production and project management. Areas of special interest include AV integration and show control, lighting design and acoustics, specialty cinema, digital video and world’s fairs. Judith has ties to numerous industry organizations. From 2005-2020 she ran communications, publications and social media for the Themed Entertainment Association (TEA). In 2013, she was honored with the TEA Service Award. She was development director of IMERSA, and co-chair of the 2014 IMERSA Summit. She was publicist for the Large Format Cinema Association in the 1990s, now part of the Giant Screen Cinema Association (GSCA) and has also contributed to the publications of PLASA, IAAPA and the International Planetarium Society. Already making her mark as a magazine and book editor, Judith joined World’s Fair magazine in 1987, which introduced her to the attractions industry. Launching as a freelancer in the mid 1990s she has contributed to dozens of publications and media outlets including Funworld, Lighting&Sound America, Sound & Communications, Urban Land, The Raconteur and The Planetarian. She joined InPark in 2010. Judith earned a Bachelor of Fine Arts from Pratt Institute. She has lived in New York City and the San Francisco Bay Area, and now makes her home in Saint Louis, where she is active in the local arts and theater community.

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