Wednesday, April 17, 2024

Dynamic Attractions Opening Comprehensive Attraction Design Studio in Orlando

ABOVE: InPark’s Judith Rubin and Martin Palicki with Dynamic Attractions’ George Walker at the IAAPA Attractions Expo 2015.

Orlando, FL, USA (November 18, 2015) — Dynamic Attractions, a leader in media-based attractions for major theme parks, is expanding with a new office in Orlando and an ‘industry first’ service called Unlimited Attractions. The announcement was made today at the International Attractions and Amusement Parks Association (IAAPA) annual convention in Orlando, Florida.

“Building on our involvement in 50 of the world’s most popular theme park attractions, we’re evolving,” states Guy Nelson, Dynamic Attractions President and Empire Industries CEO. “We now offer the Unlimited Attractions service which we have brought to Orlando, the epicenter of the attractions industry and a location synonymous with extraordinary, fun entertainment.”

Unlimited Attractions is a new service that integrates all of the show elements that turn a ‘ride’ into an ‘attraction’: story concepts, lighting, scenery, media, and special effects. By coordinating the development of the storytelling along with their highly sophisticated ride systems, attractions can be more impactful. This results in seamless attractions and better guest experiences.

The company’s new Orlando Attractions Development Center will be opening in spring 2016. The 32,000 square foot facility will include an ‘experience’ studio with fully operational rides. It will also offer an ‘Imagination Think Tank’ for the company’s attractions designers and theme design partners to invent the next generation of media-based, interactive attractions. It will complement the company’s current locations in Vancouver, Toronto, Arlington (Texas), Dongguan and Shanghai.


Joe Kleiman
Joe Kleiman
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

Related Articles

Latest Articles