Right outside the heart of Hallmark headquarters, the inaugural Hallmark Christmas Experience will celebrate the joy of the season at Kansas City’s Crown Center every weekend beginning November 29 through December 23, 2024. This free, open-to-the public immersive experience is designed by Hallmark’s creative team to bring all the charm of a Hallmark movie town square to life, inviting guests to be merry, make memories, and find magic together.
While visiting the experience, guests can shop at a Christmas market with event-exclusive Hallmark products and gifts created by Hallmark artisans and other seasonal merchants, indulge in festive food and themed drinks, and go ice skating. Nightly tree lightings feature the square’s central Christmas tree. Other guest experience opportunities include card-sending and gift wrap stations, a Crayola Community Mural, and interactive light walks and photo ops.
Fans can elevate their experience with exclusive ticketed activities, including events and photo ops with Hallmark stars, workshops with Hallmark artists, elevated dining experiences and breakfast with Santa, and more.
“Creating ways to help people celebrate the holiday season is at the very core of our brand DNA at Hallmark,” said Lindsey Roy, Hallmark’s SVP, Brand Development. “We are so proud to bring Hallmark fans and people of all ages this one-of-a-kind opportunity to make meaningful connections and joyful memories while celebrating the holiday season together.”
The Hallmark Christmas Experience will serve as the marquee celebration for Hallmark holiday movies, too, with ticketed opportunities to hear behind-the-scenes stories from Hallmark stars, cheer them on as they compete in holiday-themed challenges, and more.
Tickets go on sale tomorrow, May 16, 2024, at 10 a.m. Central Standard Time. VIP ticket packages are limited.
