Friday, April 19, 2024

IAAPA Middle East Trade Summit 2023 to take place in Riyadh

After a successful summit in Dubai last year, IAAPA, the global association for the attractions industry, is expanding its in-person offerings in the Middle East by welcoming attendees to an all-new trade summit in Saudi Arabia in March.

The IAAPA Middle East Trade Summit will take place in Riyadh, Saudi Arabia, March 7 and 8. The full summit agenda offers access to the Trade Connections Area, a selection of educational sessions, networking events and EDUTours like a visit to Boulevard Riyadh City — a 900,000-square-meter (222-acre) entertainment zone — operated October to March during Riyadh Season, a state-sponsored annual entertainment and sports festival. An EDUTour to the recently opened Boulevard World, a new world showcase with rides and entertainment spread throughout 15 zones, is also part of the program. Attendees can select either from multiple one or two-day registration options to fit their schedule.

Education sessions cover a variety of topics such as the future workforce for the entertainment industry, an update on developments planned in Saudi Arabia, continued supply chain demands, the art of excellent customer service and more.

“The Middle East is an important region, and IAAPA is looking to build more relationships there while growing our membership,” said Peter van der Schans, vice president and executive director of IAAPA Europe, Middle East, Africa. “Saudi Arabia is in the midst of a boom in the attractions industry, and we are ready to support leaders there in achieving their goals.”

InPark Editor Judith Rubin sat down with Peter van der Schans to discuss his future vision for IAAPA and the attractions industry in the EMEA region.

IAAPA is partnering with the General Entertainment Authority (GEA) to support the entertainment industry in the country and to organize this event. The program includes more than 30 international speakers from established international companies like Disneyland Paris, Europa-Park, Liseberg, Compangie des Alpes, Parques Reunidos and Six Flags Qiddiya.

Related Articles

Latest Articles