IAAPA, the global association for the attractions industry, introduced a new member benefit through its partnership with food buying program SB Value, the largest client of US Foods. This collaboration brings U.S.-based IAAPA members access to savings on food and kitchen supplies by leveraging SB Value’s purchasing power across more than 28,000 of their locations.
As part of IAAPA’s ongoing commitment to deliver value, this program offers members average savings of, on average, 17% on food purchases, with some discounts reaching as high as 25%. “At SB Value, we focus on helping businesses optimize their food costs without adding complexity. This partnership with IAAPA enables members to maximize their savings while keeping their focus on creating exceptional guest experiences,” says Trip Wheeler, President of SB Value.
SB Value negotiates directly with manufacturers and distributors to ensure IAAPA members in the U.S., regardless of their business size, receive the advantages of a $10 billion buying network. Members can benefit from reduced expenses, increasing profitability and creating a financial advantage that allows them to invest those funds into other areas of operation.
IAAPA members already benefiting from the program have shared their success stories. Nick Martorelli, Director of Food & Beverage at Andretti Indoor Karting and Games adds,
“The SB Value program has been a game-changer for us. We’ve significantly reduced food costs, allowing us to allocate that capital into other business endeavors. It’s seamless and delivers real results.”
Jakob Wahl, IAAPA’s President and CEO, highlights the broader impact of the initiative: “This program is a direct reflection of IAAPA’s mission to support our members. By reducing essential costs, we’re providing our U.S. members an opportunity to focus on new innovations that can drive their facilities towards continued success.”
IAAPA’s partner program is designed to solidify new business relationships, allowing the association to collaborate with companies that offer products and services that directly affect and enhance the global attractions industry.
