Wednesday, July 17, 2024

IAAPA’s Institute for Attractions Managers to Take Place at California Disney’s Grand Californian Hotel March 11- 13, 2013

692655_9_bAlexandria, VA, USA — Registration is now open for the IAAPA Institute for Attractions Managers.  Space is limited.

Register your management team for the IAAPA Institute for Attractions Managers, IAAPA’s premier professional development program. The program will take place in Los Angeles, California and it will give your team the skills, knowledge, and insight into managing today’s sophisticated attractions. Hundreds of attractions managers around the globe, from theme parks and water parks to zoos and historical attractions, have already successfully completed the course.

Five Disciplines: One Focus
The two-and-a-half-day program focuses on five key subject areas:

  • Attractions Finance: Capital, expense and revenue budgeting, and other financial tools.
  • Attractions Marketing: The roles of public relations, media relations, advertising, group sales, and marketing.
  • Attractions Leadership: Successful human resources development strategies.
  • Facility Operations and Safety: Industry regulation, best facility management practices, and crisis management awareness.
  • Attractions Revenue Operations: The roles and importance of food and beverage, merchandise, and games.

The overall focus of the program is on how the professional attractions business operates today: what drives success, what generates profit, and what satisfies guests.

Classes are intentionally kept small to encourage networking, sharing of information and expertise, and discussion. The program uses blends of lecture, case study, and group activity and is led by an experienced faculty drawn from across the globe. Attendees receive a certificate of completion and a detailed workbook.

Registration is US$499 for IAAPA members and US$699 for nonmembers.

Classes are small, and space is limited.
Register early!

Two easy ways to register:

Joe Kleiman
Joe Kleiman
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

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