Wednesday, August 10, 2022

Lo-Q Water Park Virtual Queue System Debuts at Six Flags White Water

Technology allows water park patrons to reserve ride times

MARIETTA, Georgia, USA /PRNewswire/ — Six Flags Atlanta Properties and Lo-Q plc have once again teamed up to introduce the newest technology in virtual queuing designed to shorten wait times for guests at the Southeast’s largest water park, Six Flags White Water.

The virtual queuing system, aptly dubbed The FLASH Pass after the popular system used at Six Flags theme parks, utilizes a revolutionary new RFID wristband that is lightweight and waterproof. Guests can use The FLASH Pass wristband to reserve a “virtual” place in line at the park’s most popular slides. When the reservation time arrives, guests enter via a separate entrance, avoiding the need to stand in line.

“Six Flags Over Georgia debuted the world’s first theme park virtual queuing system ten years ago,” declared Melinda Ashcraft, Six Flags Atlanta Properties Park President. “It is certainly fitting that Six Flags White Water would be the world’s first water park to feature this exciting new technology.”

Six Flags White Water is open daily through August 14 while weekends-only operations continue through September 5, 2011.

For more information about Six Flags White Water, visit

For more information about Lo-Q Incorporated, visit

About Six Flags Entertainment Corporation
Six Flags Entertainment Corporation is the world’s largest regional theme park company with 2010 revenue of nearly $1.0 billion and 19 parks across the United States, Mexico and Canada. Six Flags Over Texas, the company’s flagship location, is celebrating its 50th anniversary season in 2011.

About Lo-Q Incorporated

Lo-Q Inc is the leader in virtual queuing systems for theme parks, water parks & amusement attractions around the world. Lo-Q’s technology lets guests reserve their place in a queue electronically allowing them to spend less time in line and more time enjoying the rest of the park. Lo-Q’s systems have been adopted by leading theme park operators globally including Six Flags, Parques Reunidos, Dollywood and LEGOLAND Windsor.

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Judith Rubin
Judith Rubin
Judith Rubin ([email protected]) is a leading journalist, publicist, strategist, blogger, content marketing specialist and connector in the international attractions industry. She excels at writing about all aspects of design and technical design, production and project management. Areas of special interest include AV integration and show control, lighting design and acoustics, specialty cinema, digital video and world’s fairs. Judith has ties to numerous industry organizations. From 2005-2020 she ran communications, publications and social media for the Themed Entertainment Association (TEA). In 2013, she was honored with the TEA Service Award. She was development director of IMERSA, and co-chair of the 2014 IMERSA Summit. She was publicist for the Large Format Cinema Association in the 1990s, now part of the Giant Screen Cinema Association (GSCA) and has also contributed to the publications of PLASA, IAAPA and the International Planetarium Society. Already making her mark as a magazine and book editor, Judith joined World’s Fair magazine in 1987, which introduced her to the attractions industry. Launching as a freelancer in the mid 1990s she has contributed to dozens of publications and media outlets including Funworld, Lighting&Sound America, Sound & Communications, Urban Land, The Raconteur and The Planetarian. She joined InPark in 2010. Judith earned a Bachelor of Fine Arts from Pratt Institute. She has lived in New York City and the San Francisco Bay Area, and now makes her home in Saint Louis, where she is active in the local arts and theater community.

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