Monday, December 4, 2023

Panasonic to collaborate on CODAsummit, highlighting emerging immersive art

In continuation of its strong commitment to public art and immersive experiences, Panasonic announced its latest collaboration with CODAworx, the hub of the commissioned art economy at the center of the global movement of creative activism, through CODAsummit: Experience. This collaboration is critical in extending Panasonic’s larger initiative to showcase how projection technology is providing artists and storytellers with a new medium to showcase their talent through experiential art.

The CODAsummit: Experience will take place from April 6-8 in Fort Lauderdale, Florida, and demonstrate how digital art can bring existing architecture to life in downtown, urban environments. In advance of the summit, CODAworx and Panasonic opened a call for submissions for a commissioned art opportunity to showcase artwork at the event. On April 7, Panasonic will host CODAworx: The Art of Projection, where guests can view contest-winning Alessio Cassaro’s artwork on display on the exterior of the NSU Art Museum, made possible through Panasonic’s projection technology.

“Over the last few years, and particularly given the renewed excitement for the return to in-person events, we at Panasonic have recognized a growing demand for all things immersive,” says Joe Conover, Strategic Manager, Themed Entertainment Solutions, Panasonic System Solutions Company of North America. “Immersive experiences can be applied to countless industries and especially shines within the progressive and consistently innovative art world. Our collaboration with CODAworx is one step forward in connecting communities and bringing the power of art and technology together to create wonderful experiences for all to enjoy.”

CODAworx: The Art of Projection will be brought to life with Panasonic’s PT-RQ50KU 3-Chip DLP SOLID SHINE Laser Projector outfitted with the ET-D3QW300 Zoom Lens.

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