Wednesday, February 21, 2024

accesso Press Conference – IAAPA Attractions Expo 2013


Orlando, FL, USA (November 19, 2013) — InPark’s Martin Palicki reports for the accesso press conference at the IAAPA Attractions Expo in Orlando, where CEO Tom Burnet has just spoken.

  • Since starting, 2.7 million of their ticketing apps have been downloaded.  77 million tickets have been sold
  • Burnet says, “New technology wave is so pervasive it touches everyone’s lives”
  • Why is there no more Lo-Q? Americans don’t use the term Queue, so the name doesn’t make sense and they didn’t like the word “lo” in the title. They are keeping the Lo-Q product barnds, but calling them Lo-Queue.\
  • CEO Tom Burnet makes the bold assertion that we will see a queueless theme park sooner than expected. The company ran an experiment on a popular ride at a European theme park this summer only allowing people to ride with a reservation they made using their own smart device, and it was a big success.
  • When will q-bots transfer to personal devices? Not until Apple integrates NFC (Near Field Communication) into its phones. Also, waterparks and phones don’t mix, so there’s still a market for devices there.
  • Burnet gives the quintessential British quote: “With technology, the guest experience is consistently brilliant.”

Joe Kleiman
Joe Kleiman
Raised in San Diego on theme parks, zoos, and IMAX films, InPark's Senior Correspondent Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe previously served as News Editor and has remained a contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, The Planetarian, Behind the Thrills, and MiceChat His blog, takes an unconventional look at the attractions industry. Follow on twitter @ThemesRenewed Joe lives in Sacramento, California with his wife, dog, and a ghost.

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