Gateway Ticketing Systems, provider of ticketing, admission control, and revenue-generating solutions for the attractions industry, announced that The North of England Zoological Society, also famously known as Chester Zoo, has selected Gateway to provide its Galaxy Guest Management and Ticketing System.
Chester Zoo, located in Cheshire, England, opened in 1931 and is known for being an internationally important conservation charity and one of the largest zoos in the United Kingdom, spanning over 128 acres. It attracts more than 2 million visitors annually. The zoo cares for almost 30,000 animals from more than 500 species, many highly threatened with extinction. In addition, the zoo cares for nearly 300 threatened plant species.
Chester Zoo has selected Gateway Ticketing Systems to enhance the guest experience and streamline operations through a high-speed, customizable sales platform. With Gateway’s Membership & Pass for Galaxy®, Chester Zoo will provide its members with flexible and personalized membership options and enhancements to its online portal. Features such as self-service profile updates, exclusive event bookings, and automatic membership renewals will add convenience for members. Additionally, improved CRM integration will strengthen guest engagement and enhance marketing efforts. Guests will enjoy a seamless online purchasing experience through the eGalaxy Web Store and eGalaxy Group Sales solutions. By adopting key technology solutions, including Gift Aid functionality, Chester Zoo joins a growing network of U.K. cultural and non-profit institutions that utilize Gateway’s expertise to further their missions.
“We are truly honored to have been selected to provide the ticketing system for Chester Zoo – an international wildlife charity and one of the U.K.’s largest and most historic zoos,” said Michael Andre, President and CEO of Gateway Ticketing Systems, Inc. “This partnership is significant to us, as our company and Chester Zoo share a deep commitment to customer-centric values. We look forward to a successful partnership and the opportunity to support Chester Zoo’s mission to prevent extinction and connect people with the natural world.”
“After a rigorous selection process, we chose Gateway Ticketing Systems because they demonstrated a real commitment to the guest experience and demonstrated the flexibility we require with a wide array of configuration options, which will allow us to continue to innovate within our space,” said Dominic Strange, Commercial Director at Chester Zoo. “This partnership will allow us to maximize future revenues for our charity, provide digital experiences, and give us the freedom to evolve our products and services. We are proud to be working together on enhancing the guest experience that will allow us to continue to increase our conservation impact and help the world’s wildlife and habitats to survive and thrive.”
