Thursday, June 13, 2024

IAAPA Expo Asia prepares to welcome attendees and vendors

From May 27-30, 2024, the landmark Queen Sirikit National Convention Center (QSNCC) in Bangkok, Thailand, will host IAAPA Expo Asia 2024. This highly anticipated international trade show will showcase the latest trends and technologies that are shaping the future of the global attractions industry, as well as feature a line-up of keynote and roundtable speakers from renowned parks and entertainment facilities in the region, including Shanghai Disney Resort, Hong Kong Disneyland, Universal Beijing Resort, Enchanted Kingdom, Dreamworld, Studio City Macau, and Ramayana Water Park.

IAAPA Expo Asia 2024 is making its return to Thailand for the first time in 17 years and is set to feature a comprehensive 7,800 net square meters (nearly 84,000 square feet) trade show floor with industry-leading products and solutions for attendees to discover and introduce into their own businesses, such as rides and robotics, safety features, and mixed reality and AI experiences.

This year, the expo’s educational program will include keynote presentations and panel discussions with the region’s top experts, who will provide insights and best practices on diversifying income streams, crafting unforgettable guest services, unlocking opportunities through AI, and harnessing emotional connections through IP partnerships. Another key highlight of the educational program provided by IAAPA will be the EDUTours, which will offer attendees an exclusive behind-the-scenes look at some of Thailand’s premier entertainment venues as well as insider knowledge shared directly from their top executives.

The chosen destinations this year each provide a different approach to customer entertainment and engagement, providing a range of learning opportunities for attendees. These include Siam Amazing Park, educational family space Playmondo, and sports-centric entertainment facility BEAT Active. In addition, a fourth tour to the neighboring city of Pattaya will allow attendees to visit multiple entertainment venues in a full-day experience that will showcase why the city has rapidly become known as an entertainment hub of the region.

“IAAPA Expo Asia is an unmissable event not just for professionals in the attractions industry, but also any business owner or entrepreneur who wants to take their business to the next level,” said Jack Chan, executive director and vice president, IAAPA Asia Pacific. “Our theme this year is ‘Shape your Evolution,’ as we seek to help our attendees discover the future trends that could drive their business growth even further. We look forward to debuting the very best industry innovations available in the market as well as fostering new connections and delivering exceptional education and networking opportunities to all.”

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