Thursday, February 22, 2024

Idea Monkey brings mobile gaming experience to Los Angeles for Halloween: "Living Dead" zombie apocalypse

Los Angeles based company Idea Monkey announced a novel location-based mobile phone gaming experience just in time for Halloween. Living Dead Uprising combines cutting edge technology with classic horror and real time improvisation to create a unique and immersive experience for Angelenos this Halloween season.

The cult classic Night of the Living Dead caused a sensation when it premiered 43 years ago. The low-budget movie stunned audiences with its grisly vision of a zombie apocalypse. Living Dead Uprising resurrects the classic film by engaging a modern audience in an interactive game that is part scavenger hunt, part trivia game and part physical challenge, all driven by updated clips from the original film optimized for the smartphone format.

In Living Dead Uprising, players assume the role of zombies taking over the neighborhood. Players are encouraged to check-in via a mobile phone application to a series of locations in the Los Feliz neighborhood. Each location offers a unique challenge to be solved by the players. Players earn badges and points for completing challenges which can be redeemed for prizes at a private after-party hosted at 1739 Public House in Los Feliz. The Living Dead Uprising experience begins with an updated version of the original theatrical trailer for Night of the Living Dead which players can view by scanning QR codes found on flyers throughout Los Angeles or by visiting

Living Dead Uprising will take place in the Los Feliz neighborhood of Los Angeles on Thursday, October 20, 2011 and Thursday, October 27, 2011 from 6pm to 11pm. Players will check in to begin the game at 1739 Public House and complete the game with an after party hosted at the same venue. Tickets are $10 and $18 (with two drink tickets). This is a 21+ event.

Idea Monkey created Living Dead Uprising using the SCVNGR mobile phone gaming platform. Idea Monkey can install and run the game in multiple locations and cities.

Idea Monkey promises a unique and memorable experience to the players of Living Dead Uprising. “Our participants are both players in a game and players in a play,” said Idea Monkey CEO Mark Hayward. “They are entertained not just by watching, but by taking part in a story unfolding in shared time and space.”

Martin Palicki
Martin Palicki
Martin Palicki owns and publishes InPark Magazine. Started in 2004, InPark Magazine provides owners and operators the perspective from "in"side the "park." Martin has also written for publications like Sound & Communications, Lighting & Sound America, Attractions Management and others. Martin has been featured in Time Magazine, and Folio. Martin lives in Milwaukee, Wisconsin, USA.

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