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International Wayfinding Month: 3 SEGD teleconferences in January 2010

Message from the Society for Environmental Graphic Design

“Did you know January is International Wayfinding Month? It’s official, and to mark the month-long recognition, SEGD has scheduled three teleconferences focused on new opportunities in wayfinding“:

January 20, 1 p.m.
The Mobile Web

Environmental graphic designers are incorporating mobile web and media applications in projects ranging from urban wayfinding systems to museums and cultural institutions. This course will focus on factors such as pricing, planning, design, and managing implementation.

Speakers: Thomas McLaughlin, Winfield & Co.; John Bosio, Merje; Linda Perry-Lube, American Museum of Natural History

January 25, 1 p.m.
Landmarks and Public Art

Architectural landmarks, public art, and interpretive art are playing a growing role in wayfinding and identity projects. This teleconference will focus on how clients are incorporating these elements into their planning processes and how designers can propose them as part of larger projects.

Speakers: Tom Esch, San Jose International Airport; Mary Rubin, Public Art Program, City of San Jose

January 27, 1 p.m.
Modern Architecture Integration

In the 21st century, aggressively modern buildings by star architects have become the leading projects in cities around the world. These buildings place a new set of demands on environmental graphic designers. This course will cover design approaches, collaborative methods, and visualization tools designers are using to work with the world’s foremost modernists.

Speakers: Debra Nichols, Debra Nichols Design; Ken Carbone, Carbone Smolan Agency

Each of the teleconferences is $50 for SEGD members and $150 for non-members. Registration details here.


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Judith Rubin
Judith Rubin (rubin.judith@gmail.com) is a leading journalist, publicist, strategist, blogger, content marketing specialist and connector in the international attractions industry. She excels at writing about all aspects of design and technical design, production and project management. Areas of special interest include AV integration and show control, lighting design and acoustics, specialty cinema, digital video and world’s fairs. Judith has ties to numerous industry organizations. From 2005-2020 she ran communications, publications and social media for the Themed Entertainment Association (TEA). In 2013, she was honored with the TEA Service Award. She was development director of IMERSA, and co-chair of the 2014 IMERSA Summit. She was publicist for the Large Format Cinema Association in the 1990s, now part of the Giant Screen Cinema Association (GSCA) and has also contributed to the publications of PLASA, IAAPA and the International Planetarium Society. Already making her mark as a magazine and book editor, Judith joined World’s Fair magazine in 1987, which introduced her to the attractions industry. Launching as a freelancer in the mid 1990s she has contributed to dozens of publications and media outlets including Funworld, Lighting&Sound America, Sound & Communications, Urban Land, The Raconteur and The Planetarian. She joined InPark in 2010. Judith earned a Bachelor of Fine Arts from Pratt Institute. She has lived in New York City and the San Francisco Bay Area, and now makes her home in Saint Louis, where she is active in the local arts and theater community.

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