Tuesday, July 27, 2021

LEGOLAND Florida Resort to open separately ticketed Peppa Pig theme park

Starting in 2022, families will enter into the playful world of Peppa Pig for a day of adventure at the world’s first Peppa Pig Theme Park, only at LEGOLAND® Florida Resort.

Designed to be the ultimate day for little ones, this all-new standalone theme park will feature multiple rides, interactive attractions, themed playscapes and water play areas—complete with “muddy puddles”—and fun live shows daily, all based on instantly recognizable locations from the globally popular brand. Families will meet Peppa and her friends as they build their family’s first theme park memories together.

Rides and attractions details for the new Park will be announced this summer. When Peppa Pig Theme Park opens in 2022, it will be a separately ticketed park, operating year-round. Annual Passes to Peppa Pig Theme Park will be available as standalone memberships or inclusive passes that will also grant admission to LEGOLAND Theme Park, LEGOLAND Water Park and other regional Merlin Entertainments attractions.

Merlin Entertainments has an exclusive multi-territory licensing agreement with Hasbro, owner of the Peppa Pig brand, to build and operate the PeppaPig attractions, targeted at the preschool market, as part of its broader strategy to engage in partnerships with some of the world’s most popular brands.

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