Monday, June 16, 2025

Malahi partners with Semnox for Riyadh Gallery location

Semnox Solutions announces its renewed partnership with Malahi, a Saudi company specializing in entertainment, to implement the Parafait Suite of Solutions at the Riyadh Gallery Mall.

Previously known as Osoul Entertainment, Malahi has been a client of Semnox Solutions since 2020. The Riyadh Gallery location marks the seventh venue where Malahi has adopted Semnox’s solutions.

“Implementing Parafait Solutions at Riyadh Gallery is a major milestone for us,” said Mohammed Alshethry, CEO at Malahi. “We are excited about the enhanced capabilities and seamless experiences that our guests will enjoy. This partnership with Semnox Solutions aligns perfectly with our goal as we are continuously improving and innovating our services.”

The transition of this location involved the migration from a legacy system to Semnox’s integrated Parafait Solutions including over 300 game card readers, self-service kiosks for cashless transactions, and integrated APIs for seamless purchase and balance recharge for the arcade, which will officially go live in July. Semnox has ensured a seamless transfer process for old card balances to the new system.

“We are pleased to remain technology partners with a forward-thinking company like Malahi,” said Umesh Prabhu, Director at Semnox Solutions. “As they continue to advance in the industry, our Parafait Solutions will support their locations in streamlining operations and offering an unmatched level of convenience for guests.”

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