Monday, July 22, 2024

SEVEN invests SAR 1.1 billion in waterfront entertainment destination in Yanbu; more projects planned


Abdullah AlDawood, Chairman, SEVEN (Saudi Entertainment Ventures), said: “Our entertainment destination in Yanbu will provide residents and visitors with a wealth of new and exciting experiences while supporting the city’s rapidly developing entertainment sector. SEVEN’s entertainment destination is inspired by Yanbu’s beautiful natural seascape, embodying the city’s the rich history as one of the oldest ports in the Kingdom of Saudi Arabia. SEVEN Yanbu will offer something for everyone.”

SEVEN, a wholly owned subsidiary of the Public Investment Fund (PIF) announced a 1.1 billion SAR investment to develop an entertainment destination on a 36,000 square meter site in Yanbu, along the seafront promenade of Al Nawras Island, with a built-up area of over 62,000 square meters. SEVEN has appointed AL BAWANI CO. LTD. and UCC Saudi Co. Joint Venture to undertake the construction works as a joint venture (JV), and construction is already underway.

The new project is being designed by global architecture, design and planning firm Gensler and is positioned to play a pivotal role in the city’s local entertainment sector. It will offer guests a wide variety of experiences designed to engage all age groups from within the local community of Yanbu and the surrounding areas.

The architectural form of SEVEN’s entertainment destination is inspired by the city’s heritage as an historic port located on the Kingdom’s western Red Sea coast. The design is a celebration of water, with elements of the beach and the sea threaded throughout. 

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SEVEN Yanbu will be home to a highly immersive carnival themed family entertainment centre with world- class rides. Other attractions will include a Clip ‘n Climb facility providing 30 climbing challenges for both adults and children to enjoy, a junior family entertainment center, a state-of-the-art 10-screen cinema, a futuristic neon 10-lane bowling experience, a fun-filled indoor adventure golf course, as well as a wide variety of local and international retail and dining experiences.

Fakher Al Shawaf, Chairman and Group CEO, AL BAWANI CO. LTD., said: “We are excited to partner with SEVEN to deliver this project. The design has taken into consideration Yanbu’s coastal location and its history as one of the oldest ports in Saudi. SEVEN’s investment will support Yanbu’s growing population to meet its entertainment needs. AL BAWANI is well-positioned to deliver this unique destination to meet the ever-growing aspirations of Saudis”.

Mr. Ramez Al-Khayyat, the President of UCC Holding stated: “We are delighted to spread joy in Yanbu through our partnership with SEVEN. We will leverage our extensive experience in building entertainment destinations to deliver the project on time, to the highest international standards.”

Additional projects

SEVEN is investing more than SAR 50 billion to build 21 entertainment destinations within the sector. SEVEN recently announced the beginning of construction of its entertainment destinations in the Al Hamra district of Riyadh and Tabuk. The upcoming projects are located in 14 cities across the Kingdom: Riyadh, Kharj, Makkah, Jeddah, Taif, Dammam, Khobar, Al Ahsa, Madinah, Yanbu, Abha, Jazan, Buraidah, and Tabuk.

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