Thursday, February 22, 2024

Universal to deliver horror attraction at Las Vegas’s AREA15

Straight from Universal Parks & Resorts, the creators of Halloween Horror Nights, comes a brand-new permanent entertainment experience in Las Vegas. This original concept will bring to life Universal’s vast library of classic horror films and today’s most terrifying tales. 

With a variety of unique, immersive, horror-centric experiences that surround high energy food and beverage spaces by day turned haunting bars and eateries by night, the new concept marks the first time Universal has created a permanent horror experience beyond its theme parks.

“Universal is known for our ability to deliver original, highly-themed and terrifying horror entertainment experiences for millions of fans every year,” said Page Thompson, President, New Ventures, Universal Parks & Resorts. “We are excited to give our global fanbase yet another way to get scared and have fun with fear in the heart of Las Vegas, the perfect place for this type of unique concept.” 

Occupying a 110,000 square-foot space, Universal’s new horror experience will be the anchor tenant in a new 20-acre expansion of Las Vegas’ immersive AREA15 entertainment district that initially opened to the public in September 2020 and has attracted more than four million visitors since that time.

“AREA15 curates a constellation of best-in-class experiences. Universal’s never-been-done-before concept will be a perfect fit because our guests know they can expect fresh, exciting entertainment at AREA15,” said Winston Fisher, Chief Executive Officer, AREA15. “We are enormously gratified to have an extraordinary company like Universal as our partner as we embark on the next phase of growth for AREA15.”  

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