Sunday, May 16, 2021

Breaking News: US participation in Milan Expo 2015 is official! James Ogul comments

“Today, precisely 400 days until Expo 2015 begins, we received the good news that America has signed the participation contract. Once again, thanks to the Italian Government and the President of the Board of Ministers for their extraordinary work in view of 2015’s big event,” declared Commissioner Giuseppe Sala.

The Pavilion has been designed to look like a granary in keeping with the exhibit concept, ‘American Food 2.0,’ and will offer an innovative exploration of the Expo theme of ‘Feeding the planet, Energy for Life.’ See the Milan Expo 2015 statement here.

InPark contributor and US expo specialist James Ogul commented, “The United States signed a Participation Contract with the Expo Organizers for Milan Expo 2015 on March 27. This is a major milestone as this contract officially commits the U.S. to participation. I can recall the excitement on past projects when we reached this milestone.”

Why didn’t it happen sooner?

James Ogul: “Some people will ask why it didn’t happen sooner. In earlier times when we had a Federal appropriation we could sign these contracts early on because the money was in the bank. But when we started funding these from the private sector, the equation changed because the money commitments came much later in the project and we could not sign until we were sure we had adequate funds to complete the pavilion.”

Do we have enough time?

James Ogul: “With approximately 400 days to go to opening this is a timely event and bodes well for a successful U.S. Pavilion Project.”

Related stories:

World’s fair consultant James Ogul talks about Milan 2015, and the history of US expo participation

James Ogul: Looking back on a career in US expos and expo pavilions

Tales from the Expo: Role of the Commissioner General in US pavilions

Tales from the Expo: Student Ambassadors – The Heart and Soul of a US Pavilion

Will the US participate in Milan Expo 2015? State Dept files RFP.

 

 

World’s fair consultant James Ogul talks about Milan 2015, and the history of US expo participation

Judith Rubin
Judith Rubin ([email protected]) is a leading journalist, publicist, strategist, blogger, content marketing specialist and connector in the international attractions industry. She excels at writing about all aspects of design and technical design, production and project management. Areas of special interest include AV integration and show control, lighting design and acoustics, specialty cinema, digital video and world’s fairs. Judith has ties to numerous industry organizations. From 2005-2020 she ran communications, publications and social media for the Themed Entertainment Association (TEA). In 2013, she was honored with the TEA Service Award. She was development director of IMERSA, and co-chair of the 2014 IMERSA Summit. She was publicist for the Large Format Cinema Association in the 1990s, now part of the Giant Screen Cinema Association (GSCA) and has also contributed to the publications of PLASA, IAAPA and the International Planetarium Society. Already making her mark as a magazine and book editor, Judith joined World’s Fair magazine in 1987, which introduced her to the attractions industry. Launching as a freelancer in the mid 1990s she has contributed to dozens of publications and media outlets including Funworld, Lighting&Sound America, Sound & Communications, Urban Land, The Raconteur and The Planetarian. She joined InPark in 2010. Judith earned a Bachelor of Fine Arts from Pratt Institute. She has lived in New York City and the San Francisco Bay Area, and now makes her home in Saint Louis, where she is active in the local arts and theater community.

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