Tuesday, August 3, 2021

Deborah Eicher Joins Panora.me as International Business Development Consultant

 

Panora.me, the worlds’ first provider of panoramic selfie technology for the global leisure and entertainment industry has appointed Deborah Eicher as International Business Development Consultant.

Eicher brings over 18 years of commercial and marketing experience in the leisure and entertainments industry, has an MBA, ICAE and is on the Board of Directors of the IAAPA Foundation. Eicher, who operates as London based Eicher Leisure Consultants, has provided business development consulting to companies such as HB Leisure, Scruffy Dog, RWS Entertainments and Local Measure. Eicher specialises in global strategic business development having worked in the US, Europe, Middle East and Asian markets.

Eicher has an extensive background in photography operations in the leisure sector as former Picsolve President, Head of Market & Industry Relations and Business Development Head in US, Asia and the Middle East. Eicher will harness her knowledge of the global leisure photography market and introduce and integrate the Panora.me selfie technology across the globe.

“The leisure consumers have changed the way they take, buy and share photos and the selfie is here to stay. The Panora.me selfie opens up a whole new level of capturing memories. It gives consumers access to the kind of content they can’t produce with their smartphones. The panoramic selfie is a video postcard that captures the unique location in the whole view. Guests want to share where they are and what they are doing, they want to be immersed and part of the photo taking process. The Panora.me technology is truly unique and provides guests with an amazing selfie that they love and want to share. Additionally, guests are becoming the venues’ promoters as they post their video instantly and share with family and friends,” says Eicher.

CEO and co-founder of Panora.me Raphael de Borman says “I am very excited that Deborah has joined our team to lead our growth in new markets. Deborah has valuable experience and key connections in the industry to help us identify photo partners for our panoramic selfie technology.”

Panora.me currently partners with Dakota Photo and provides the panoramic selfie technology to the Real Madrid Football Club Stadium Tour & Museum. Panora.me is also partnering with major concession photography companies to run pilot programs at iconic sites. In the meantime, the Belgian startup continues to operate temporary installations in tourist cities and at prime events across the globe, helping destinations and brands to amplify their visibility on social media through guest-generated content with the panoramic selfie.

Joe Kleimanhttp://www.themedreality.com
Raised in San Diego on theme parks, zoos, and IMAX films, Joe Kleiman would expand his childhood loves into two decades as a projectionist and theater director within the giant screen industry. In addition to his work in commercial and museum operations, Joe has volunteered his time to animal husbandry at leading facilities in California and Texas and has played a leading management role for a number of performing arts companies. Joe has been News Editor and contributing author to InPark Magazine since 2011. HIs writing has also appeared in Sound & Communications, LF Examiner, Jim Hill Media, and MiceChat. His blog, ThemedReality.com takes an unconventional look at the attractions industry. Follow on twitter @themedreality Joe lives in Sacramento, California with his fiancé, two dogs, and a ghost.

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