Monday, December 4, 2023

Premier Rides Joins Adlabs Entertainment Team in India

Mr. Manmohan Shetty, founder of Adlabs Entertainment Ltd., has announced that his company has entered into an agreement with Premier Rides Inc., one of the world’s most innovative theme park attraction developers, to be part of his team that is creating what will be the most advanced theme park in India. The yet to be named park will incorporate the very latest technologies and provide patrons with one-of-a-kind thrills. A carefully guarded secret, the park will debut at a location in India which will be announced in the near future. Mr. Shetty intends to bring to India a world class theme park unlike anything India has seen before.

Premier Rides will incorporate cutting edge features that represent the state-of-the-art in theme park ride design, such as its signature magnetic drive system. Magnetic drive systems are energy transfer devices that provide instantaneous and dramatic acceleration experiences for riders. They allow Premier’s creative experts the freedom to develop rides that are incredibly imaginative and exciting. With no moving parts, the systems are highly reliable and virtually maintenance free.

Jim Seay, President of Premier Rides, commented, “I am extremely honored that Premier has been selected to work with the renowned Manmohan Shetty and his creative team. We look forward to developing one-of-a-kind signature attractions that will certainly provide once in a lifetime memories for millions of people. Mr. Shetty made it clear that quality of experience and quality of product are of the highest importance and Premier will deliver on his direction.”

Seay added, “I am extremely pleased to have the opportunity to help bring to India what will be the most amazing park in the country. India’s dynamic economy is setting a standard for growth and expansion, and we are proud to be part of Mr. Shetty’s vision for a world class entertainment destination.”

Premier Rides will design and fabricate equipment in the United States and export to India using resources through Premier’s recently approved participation in ExportMD, a program administered by the State of Maryland Department of Business and Economic Development (DBED). This program grants participants unique access to global assistance to help steer the company through the many challenges associated with exports. Regarding the program, Seay commented, “Premier is fortunate to be located in the State of Maryland which has an intense focus on building international business and exports. The global economic situation requires companies to be very dynamic and to be able to react quickly where the opportunities are emerging. Maryland’s DBED program is a key element in Premier’s ability to both find business prospects and close on deals. The Adlabs project is a great example of where Premier’s global reach can go.”

ABOUT PREMIER RIDES, INC. Premier Rides is best known for its high-tech magnetic launch roller coasters. The company is also a global supplier of traditional roller coasters, observation wheels, towers, water rides and custom designed attractions. Premier’s service division offers engineering support, complete ride and train rehab, and it maintains and offers spare parts supply on a 24-hour emergency basis. The company is headquartered in Baltimore, Maryland and has additional U.S., European, and Asian offices. For more information, please visit or call +1-410-923-0414.

Martin Palicki
Martin Palicki
Martin Palicki owns and publishes InPark Magazine. Started in 2004, InPark Magazine provides owners and operators the perspective from "in"side the "park." Martin has also written for publications like Sound & Communications, Lighting & Sound America, Attractions Management and others. Martin has been featured in Time Magazine, and Folio. Martin lives in Milwaukee, Wisconsin, USA.

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