Burbank, CA, USA — The Themed Entertainment Association (TEA) added the SATE conference to its slate of industry events in 2007, to foster dialog in the business community about the methodology of Experience Design. The SATE acronym stands for Story + Architecture + Technology = Experience. SATE also alludes to a collaborative culture of production, in which designers, technologists and clients work closely together from the early stages of a project, in a team structure often more horizontal than hierarchical.
This year’s SATE ’15 Design Conference will take place at Carnegie Mellon University in Pittsburgh, September 17-18. Visit http://www.teaconnect.org/Blog/SATE-Blog/index.cfm?id=5816 for full information on sessions, attending, and to purchase tickets.