ILMxLAB, Lucasfilm’s Immersive Entertainment division, has created Star Wars: Secrets of the Empire, a first of its kind experience, in collaboration with The VOID. The attraction, which will open to the public at two new VOID Experience Centers at Downtown Disney at Disneyland Resort and Disney Springs at Walt Disney World Resort beginning this holiday season, will plunge guests directly into the iconic Star Wars galaxy. Guests will move freely throughout the untethered, social, and multi-sensory experience as they interact and engage with friends, family and Star Wars characters.
Each VOID Experience Center consists of:
Social Experience – THE VOID is a shared, multi-person experience that creates a tangible emotional bond as people play together unlike most VR that isolates users.
Original and Beloved Storylines – Enter unexplored worlds filled with immersive and entertaining adventures. Step beyond reality and into the world of favorite franchises..
Physical Sets – Custom stages and wide array of sensory effects, designed specifically for VOID experiences, are used to fully draw participants into the digital world that’s been mapped over the physical space.
RAPTURE™ Gear – THE VOID’s proprietary equipment – including a virtual reality headset, accessories and tools and a companion vest that allows environmental effects to be felt from multiple points using Haptic feedback – melds the physical and digital worlds together.
“At The VOID, we combine the magic of illusions, advanced technology and virtual reality to create fully immersive social experiences that take guests to new worlds,” said Curtis Hickman, co-founder and chief creative officer at The VOID. “A truly transformative experience is so much more than what you see with your eyes; it’s what you hear, feel, touch, and even smell. Through the power of The VOID, guests who step into Star Wars: Secrets of the Empire won’t just see this world, they’ll know that they are part of this amazing story.”
Founded in 2015, ILMxLAB, Lucasfilm’s Immersive Entertainment division, combines compelling storytelling, technological innovation and world-class production to create truly impactful, immersive entertainment experiences. ILMxLAB develops experiences for virtual reality, augmented/mixed reality, real-time cinema, theme park entertainment and narrative-based experiences for future platforms.
“At ILMxLAB, we want people to step inside the worlds of our stories,” explained Vicki Dobbs Beck, executive in charge of the division. “Through our collaboration with The VOID, we can make this happen as guests become active participants in an unfolding Star Wars adventure. By combining Lucasfilm’s storytelling expertise with cutting-edge imagery, and immersive sound from the team at Skywalker Sound, while invoking all the senses, we hope to truly transport all those who experience Star Wars: Secrets of the Empire to a galaxy far, far away.”
“Star Wars: Secrets of the Empire marks an important milestone in the continued expansion of The VOID, which also joined the 2017 Disney Accelerator program earlier this year,” said Cliff Plumer, CEO of The VOID. “Through the power of The VOID, guests can now experience the magic of Star Wars firsthand.”